ABOUT P+W
Experiences that will be remembered
Peel+Williams is a creative communications partner, providing PR services to brands who lead their field in the travel and lifestyle sectors. The range of PR and creative content services available allow for powerful stories to be delivered to targeted audiences and media through a multi-platform approach. P+W is a full-service agency with experience in delivering PR campaigns from concept to delivery.
KATHRYN PEEL FOUNDER
Kathryn brings 20 plus years PR experience within the travel and lifestyle industry to the table and is an expert in her field. Her contact list is as impressive as her grasp on the ever-changing travel sector.
Kathryn started her career at what is now MMGY Grifco and was MD of sister agency Ophir PR before co-founding Peel+Williams in 2016. In 2022 Kathryn took sole ownership of the business. Over the years she has gained a wealth of experience heading up tourist boards such as the British Virgin Islands and working on accounts spanning Safari, Africa and Ski specialists, Corporate brands such as Hyatt, Conrad & Kempinski as well as Tour Operators, Private Islands and Villas, UK cottage companies, individual hotels and resorts across the globe, family run properties and hotel collectives.
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With decades of experience and an unfading love of travel, adventure and exploration, Kathryn knows what it takes to make a story hit the headlines. From announcing new initiatives and finding the hook in seemingly old news to launching new destinations and properties, she knows how to ensure your story is seen and communicated by the world's leading media.
“Kathryn's PR services have been instrumental in elevating our company's visibility. Her strategic approach, combined with her excellent communication skills, has garnered us positive exposure. Kathryn's dedication and professionalism have made her an invaluable asset to our team."
Christalena Vraila
Co-Founder Mr.Highline
TEAM OF CONSULTANTS
P+W has gathered together a team of individuals who bring something unique, creative and always interesting to the table. Kathryn is supported by a network of brilliant individuals who help with administrative work and accounting through to content and copywriting. Support is brought on board when required and an extended network exists with partners across industries covering photography, film, social media and more. What P+W brings to the table is unrivalled in its level of experience and creativity.
“It is fantastic to have the creativity and professional perspective of P+W. From the very beginning, P+W brought fresh and vibrant ideas for campaigns that directly contributed to an increase in revenue, villa rental bookings and laying the foundations for a hugely successful re-launch. The tireless enthusiasm that’s put into the work, from campaign conception, through to implantation and bringing them to a successful conclusion is admirable and contagious. P+W recognise real challenges such as increasing off season bookings and spending in resort and through creative partnerships, strategic, original, and forward-thinking ideas that are implemented with great success, we can see their work really paying off.
7 years on, our relationship is stronger than ever, and we value Kathryn’s expertise to manage the PR and Advertising side of things and trust her implicitly”.
Angela Viegas
Four Seasons Fairways
WHY CHOOSE P+W
P+W ensures clients always receive unbeatable, personalised service that not only delivers on what is promised but which goes beyond expectations. P+W offers bespoke, tailormade, strategic and creative campaigns that break through the noise and target relevant media outlets including traditional national and regional consumer titles, business and trade, through to online, social and emerging media.
P+W becomes part of their client’s communications team and feels like an in-house partner. They remain immersed in the media landscape and keep on top of developing trends, advise clients on the best and most effective marketing and PR strategies, and ensure clients are producing the right content and are featured in the right publications that will both benefit their brand and support their marketing and sales initiatives.